Luxury retail
Optimising concession performance in a luxury department store
- Challenge
- Understand foot traffic, engagement and demographics for in-store concession brands across the estate.
- Insight
- Real-time behavioural data revealed how shoppers actually engaged with concessions and placements.
- Action
- Store layouts and concession placements optimised using engagement evidence.
22%increase in product & concession engagement
£61kaverage monthly sales increase
Retail estate
Footfall intelligence across a 650-store estate
- Challenge
- Accurate footfall counting to understand customer traffic and engagement across every store.
- Insight
- Estate-wide, real-time visibility of customer movement, benchmarked store by store.
- Action
- Layouts and operations optimised; queue alerting and loss prevention added as the partnership grew.
650stores deployed successfully
12%increase in ROI from cost-saving opportunities identified